+44 117 403 6150 studio@embassydesign.co.uk

Consumer Product


Consumer Product.

Astrophotography tracking device.

Inventor had proof of principle prototype but no experience of branding or taking a product to production.

Our approach

Rethought the ergonomic and branding design.

Design for appropriate manufacturing.

Marketing collateral images.

Design advisor.

The result

Got to market creating a new segment.

Outstanding design.

Dominated segment for 10 years.

 Dominated segment for 10 years.
96% expert rating.
#1 in segment for 10 years.
#2 for subsequent 4 years.
Design advisor for 17 years.

Astrotrac TT320 | Embassy Design

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